Curriculum vitae

Lead UX work for Oracle Communications' Monetization products. Spans design strategy, product-design alignment with Redwood UX guidelines, and delivering intuitive user journeys. Currently leading ASAP (Automated Service Activation Platform) and Unified Assurance as sole UX designer.

Led UX design initiatives within Oracle's ERF solutions. Implemented Oracle's Redwood design language within the ERF team, championing its adoption within the global community.

Applied design thinking methodologies with Product Owner, Project Manager, and Development team partnerships. Developed components for Siemens' cross-portfolio Element Design System - designing Progress indicators, Spinner, and File Uploader behaviors used across SI BP products.

Led design for Project XD - a cloud-based digital tool revolutionizing subsea project delivery and project management - bringing 3D rendering technology into offshore oil & gas operations.

Co-founded Shredz Sports Nutrition (brand: Exaltic Nutrition), providing comprehensive fitness products designed to enhance physical stamina, muscle development, and post-workout recovery. Served strategic partnerships with IPL and Indian State Cricket players. Wore multiple hats: marketing, technical operator, developer, salesperson, accountant. Ran concurrently with InfoBeans design role.

Spearheaded enterprise business applications, transforming user requirements into interactive products through design thinking and rigorous usability testing. Also provided guidance and mentorship to designers and researchers, ensuring alignment with business objectives.

Worked across hospitality, fashion, and security domains. Led design for two standout initiatives - Traveller (co-passenger social platform) and The Stylist (luxury fashion), establishing their design foundations.

Founding designer - employee #7. Spearheaded UI/UX initiatives contributing to the company's recognition as one of India's top 20 hottest startups by NDTV. Led UX research, design, brand identity, and user research with students and teachers for the Kexplora education platform.

Designed for real estate marketing - managed web design projects for 14 prominent real estate clients including Kolte-Patil, Nirmal, DSK, Teerth, and Gera. Also designed a logo for a Google Conference on Real Estate Marketing.

Inaugural UX role. Worked on a product focused on children's security. Led design for consistent and effective Android and iOS applications, prioritizing usability and intuitive interaction.